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NEWS:
A patent of Chris' for a new live content network system was recently approved/published by the U.S. Patent and Trademark office. Download the patent here.
Chris is in the process of launching SoundLink, read the recent article in Inc. Magazine about Chris and SoundLink. Chris is honored to have been re-elected to the Board of Governors of the Recording Academy (Grammy Awards).
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ABOUT CHRIS ANDREWS
Chris Andrews is an entrepreneur and consultant based in the Silicon Valley. He works with companies to sharpen their marketing focus for better - and faster - results, streamline product processes to launch market-driven products, gain brand "mindshare" in an increasingly cluttered world, and make clients overall more competitive in this fast-changing business environment.
He is an expert at helping companies in transition make better decisions about their products, markets, and resources.
Areas of expertise include emerging technologies, Internet marketing, new product launch, digital media, innovation and invention, intellectual property development and marketing, wireless, online video, ebooks, digital music/entertainment, and social networking.
Examples of recent projects include:
- Product evaluation and launch for online video advertising company
- Market analysis of patents for intellectual property firm
- Acting VP Marketing for mobile broadcasting company
- Executive Producer for event-based travel and music web property
Chris' background includes a track record of groundbreaking work in the digital arena and online/Internet field, and experience in bringing new technologies into the consumer, business, and entertainment industry (including managing the digital properties for the Grammy Awards and being Executive Producer of the Grammy Webcast). He is the definition of "A Thinker and a Doer." An example of his thinking can be seen in one of his patents, for an e-commerce system. A live interview on BBC worldwide for Mozart.com is an example of him getting out there, doing things that build equity and recognition for the projects and companies he works with.
He has worked with respected companies such as IBM, HP, and Apple on major projects, as well as helped many start-ups gain recognition in the market by enriching their products and expanding their core competencies. Chris can work with your company as a leader managing cross-functional teams of people, or as an individual contributor.
Chris is the author of a book published in 1993 about the birth of digital media. The Education of a CD-ROM Publisher: An Insider's History of Electronic Publishing was published again in 1998, the first time ever a book was published simultaneously as an hardbound, softcover, ebook, online/html, and Palm version. Through 25 entertaining short stories, the book documents first-hand the development and rise of many of the foundation pieces of todays digital world: from ebooks and digital documents to music and movies on computers, search engines, computerized news, digital rights, and CD Burners, as well as the emerging digital culture.
Chris has played the role of Executive Producer for a variety of projects in digital media, Internet, and entertainment. Chris also has an interest in developing talent, and has previously been the manager of recording artists Taylor Eigsti, Antonia Bennett, and Vickie Natale.
Chris founded Livecast, an early webcasting company that developed a production console for large-scale live event broadcasting. Chris invented the word "Livecast" in 1996, and owned the trademark until 2008 when he sold it to Comvu, a mobile broadcasting technology company. Comvu is now named Livecast, and in 2008 Chris joined the new Livecast as Interim VP of Marketing.
Just as digital media products were emerging, Chris founded UniDisc, a multimedia publisher that developed some of the first consumer interactive products. UniDisc published the Guinness Disc of Records, with Chris acting as Executive Producer. This product was based on the world's best-selling copyrighted book, the Guinness Book of Records, and was then enhanced with audio and visual content including a lesson from the World's Fastest Talker.
* On BBC show about Mozart, Chris is interviewed on the second half of the show, following the President of Austria.
